Ladywell Farms

Table of Contents

  1. Logo
  2. Visual Brand Guide

Ladywell Farms is a sustainable bio dynamic farm and yoga retreat center in Silang, Cavite in the Philippines. As an oasis of simple living just outside Manila, Ladywell offers organically grown produce, allows visitors to experience farm-to-table dining, and promotes sustainable farming methods. In addition, Ladywell hosts healing retreats where participants can enjoy spa treatments, guided meditation, and yoga classes. I conceptualized Ladywell's visual identity to effectively communicate the farm's mission and values, delivering:

  • A new logo
  • Photo treatments
  • Visual brand and style guide
  • (Website currently in progress)
Treated marketing photo

Treated marketing photo

Logo

In creating Ladywell's logo, I sought to capture fluidity, serenity, and the connection between humanity and nature, featuring a mythical creature called a yale. The typeface Sifonn was chosen to represent the farm's earthy ruggedness, the font's strong geometry balanced by a quirkily low x-height and slight irregularities.

Visual Brand Guide

Cover2x.png
Logo 12x.png
Logo Color_2x.png
Type Section Cover_2x.png
Fonts Hierarchy_2x.png
Imagery Section Cover_2x.png
Overlay Image and Lockup Example_2x.png
Overlay Image and Lockup Example_2x.png
 
 

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